Amsterdam-based Takeaway.com, an online food delivery platform, is accepting Bitcoin payments and has been doing so since summer 2017.
At the time, almost 20,000 restaurants were registered on the platform with Bitcoin. Today, the company reportedly serves over 9 million customers around the world and has food for every diet or taste.
The service’s customers who pay with Bitcoin benefit from free transactions compared with the hefty 6% order for PayPal and credit card payments.
Takeaway.com operates in European countries including Austria, Belgium, France, Germany, Portugal, Poland, Luxemburg, Switzerland, and the Netherlands, and also in Israel and Vietnam.
For some countries, the company’s websites are branded as separate businesses complete with a brand name and a website domain. But all the websites function as a one-stop platform for various takeout businesses and restaurants where customers can browse them, pick the one they like, and order from anywhere via Takeaway.com. Restaurants deliver food themselves, while Takeaway.com serves as a source of orders for them. Users can get discounts and loyalty offers not available from restaurants themselves.
The company was founded in 2000 by Mr. Jitse Groen who launched one of the world’s first online food delivery marketplaces, Thuisbezorgd.nl, in the Netherlands.
In 2014, Lieferando, the German branch of Takeaway.com, was the first to unveil the Bitcoin option, closely followed by Netherlands and Austria. Soon, all other European branches added a Bitcoin payment option. Actually, Bitcoin payments were previously available for users of their UK branch back in 2013, but the entire branch was shortly after shut down.
The company received many requests to start accepting Bitcoins. After some research into validity, it appeared that a relatively big group of regular applicants liked to pay with Bitcoin. That’s how they decided to support Bitcoin.
Looking back at that decision, Mr. Groen shared to Bitcoin Magazine:
“We are very happy that we took this step… We started as a student company with a start-up capital of just 50 euros and although we grew very big, we really appreciate the support from this party.”
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